U.S. Wine Consumption Continues to Climb

NORWALK, Conn., Aug. 22, 2012 /PRNewswire/ — A still-fragile U.S. economy continued its recovery as the wine industry maintained its upswing to mark the 18(th) year of growth. Consumer confidence and innovation by producers contributed to these gains. New varietals such as sweet reds and higher end blends have engaged consumers. According to the Beverage Information Group’s recently released 2012 Wine Handbook, wine consumption gained 3.0% to reach 312.4 million 9-liter cases in 2011.
Domestic wines continued to outpace imports. The U.S. has a reputation of being a better value than its imported counterparts, so wines from California, Oregon and Washington fared well in 2011. Imports did see some pockets of success, namely wines from Italy, Argentina and Spain. Millennial consumers are also helping the imported category due to their interest in lesser known varietals and willingness to experiment.
High-end varietals saw a significant boost this past year. With more confidence in the recovering economy, consumers are dining out more where higher priced offerings are in demand. Total wine dollar sales grew to $27.8 billion last year, with on-premise accounting for 43.8% — a 2.8% increase from 2010.
“As consumers discover new varietals, regions and price points, overall wine consumption is expected to continue to increase over the next five years,” according to Adam Rogers, senior research analyst for the Beverage Information Group based in Norwalk, Conn. “The wine industry is predicted to reach 317.3 million cases by 2012.”
The 2012 Wine Handbook is the leading source for U.S. wine sales and consumption trends. It includes wine consumption analysis; the top 50 metro markets; supplier performance; advertising expenditures; consumer drinking preferences; and economic/demographic data.
The cost of the 2012 Wine Handbook is $850; handbook with CD is $1,050. Shipping and handling is $15 for U.S. residents, $25 for all international orders. The handbook and CD can be purchased at www.bevinfostore.com or by calling Cynthia Porter at (630) 762-8709.

Buy wine in Manila, Metro Manila, Philippines at good wine shops and boutique wine stores that offer good selection of good vintage wines at all price points.Wine lovers in Philippines can find good wines from France in wine shops in Manila and Pampanga. Among the good selections of French red wines from Burgundy are Domaine de La Romanee Conti or DRC, Chambertin, Pommard, Clos de Vougeot, Domaine Leroy, Bonnes Mares, La Tache, Vosne Romanee, Echeazeaux, Romanee St. Vivant, Volnay, Morey St. Denis, Nuits St. Georges. This makes it easy and convenient for wine lovers to buy wine in Manila. Manila wine and food lovers looking for things to do in Pampanga and Manila can consider attending one of these wine events. Leading Philippines wine supplier and wine importer Yats Wine Cellars frequently hold public wine tasting in Clark, Pampanga and Manila.

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Wine Industry
MetricsDuring a recent talk in Napa, Karen Rice, the regional development director of Constant Contact, the popular email marketing service used by many small businesses including wineries, tried to simplify social media—and give some hints for using it. Her focus was Facebook, Twitter and LinkedIn, today’s most popular social media sites. “Start with Facebook,” she said, “71% of the U.S. population is using it.” One message that emerged from the talk, however, was that one force in the business, Facebook, is trying to supplant the Internet as we know it. It’s not just trying to connect friends and relatives but also creating an alternative to web pages, email and marketing. Rice, however, made a good argument for having the new media augment existing channels, not replace them. “Email marketing is the most vital medium out there,” she claimed. “People check their email first.” She started by pointing out that currently most sales come not from prospects but from existing customers, making that the logical place to focus sales efforts. Rice advised that winery marketing should connect with customers, prospects, suspects and what she called the “raving fans” common among small wineries. Don’t bother with the disinterested, she said. And don’t think the only people using social media are millennials with no money; almost 40% of Facebook users are age 35 or older. Wineries know that word of mouth is one of the most important influences for visits and sales. “Social media is word of mouth in the digital age,” Rice said. Today, only 14% of people trust ads, while 78% trust customer recommendations, according to a Nielsen Global Trust in Advertising Survey from 2007. Rice defines social media marketing as building a social network of fans, followers and connections using relevant and interesting content that allows businesses to reach and engage more people and drive more sales. Social media is also a good way to check up on competitors. But social media is more powerful when combined with email, as businesses have control over email but not social media. Constant Contact has found 14.4% in list growth using email and social media vs. 8.9% just using email. Lists grow to 53% larger using both, and emails get 5.7% higher click-through rates when both channels are used. The importance of Facebook Studies have shown that contacts prefer email for contacting suppliers in general, but Facebook is adding features to try to become a prime spot for business as well as individuals. Facebook has more than 800 million users. According to the 2011 Chadwick Martin Bailey Consumer Pulse, 52% of Americans spend at least one hour per week on Facebook, and 78% of fans like fewer than 10 brands. Of Facebook users, 77% read posts, news feeds and offers posted by businesses and 76% have never “un-liked” a brand. In addition, 56% are more likely to recommend and 51% more likely to buy a brand once they become a fan. Facebook has separated personal accounts from Pages, their business accounts. The difference: You have friends on personal accounts but “like” businesses. Companies can create home pages similar to web pages, but Facebook puts many restrictions on format and content. Facebook, in fact, is forcing businesses to migrate from personal to business pages. Users can sign up, engage in conversations, buy products and services, but businesses can’t get their contact information or use email. There are many legal restrictions on email not faced by Facebook, since users opt in. LinkedIn is business-oriented, and according to B to B Magazine 81% of business marketers have signed up and are using it. Though primarily a way to form connections—and perhaps look for work—it also includes business profiles Twitter, of course, is famous for its 140-character messages, and many businesses find it valuable for quick communication and building presence. The ideal is to have your messages “re-Tweeted” (forwarded) and to get replies. Content is king Whatever medium you use, however, Rice points out that content is king. “Users will tune out if you don’t have some to offer.” She suggests that you share information, tips and practical advice, use questions asked by your customers in creating content, hold contests for photos or videos, announce events and partner with a nonprofit for such activities. Most of all, join in a conversation. You can multiply your efforts in many ways: After sending an email newsletter, post a link to it on your social media site(s.) Repost comments and questions from one social media site to another. Find an interesting article elsewhere? Share a link to it on your social media page or in your newsletter. Make it even more compelling by sharing your quick thoughts on why you find it interesting. Turn comments and questions into newsletter content (just ask for permission before doing so.) Break your newsletter articles into separate tweets (i.e., separate out the “stories” into 140-character snippets.) Among the web links you might post are: • Polls and surveys • Event homepages and registration pages • Archived email marketing newsletters • Blogs (yours and others’) • Websites (yours, and others in your area of expertise) • Relevant videos, photos and podcasts She warns, however, not to pitch, overtly self-promote or offer incentives to get reviews or sharing. And avoid sharing personal information about politics, religion and other controversial subjects. Rice reminds you to include social medi a contacts in all promotion to make its especially valuable. Dealing with complaints One of the advantages of web pages is that you can control them. Since you can’t control comments on social sites, you may run into negative comments about your wine or winery. Rice says to respond quickly, reaching out to the customer privately and preferably by telephone, if not private email. “Always seek to satisfy and delight, not defend,” she warns. Business-oriented social media sites offer extensive monitoring tools, too, so you can track how you’re doing. Most of all, make all your efforts work together. Link and connect email, website, your blog, social media tools and newsletters. One concern for most busy marketers is how to find the time to accomplish what can seem daunting. According to Rice, most small businesses can get by with spending 15 minutes three times a week, but stay active and consistent. But be aware: Once you start, you must continue. Most of all, be sure to grab your handles on the various media before someone else does.

Read more at: http://www.winesandvines.com/template.cfm?section=news&content=104433&htitle=A%20Social%20Media%20Primer&

Clark Wine Center was built in 2003 by Hong Kong-based Yats International Leisure Philippines to become the largest wine shop in Philippines supplying Asia’s wine lovers with fine vintage wines at attractive prices. Today, this wine shop in Clark Philippines offers over 2000 selections of fine wines from all major wine regions in the world. As a leading wine supplier in Philippines, Pampanga’s Clark Wine Center offers an incomparable breadth of vintages, wines from back vintages spanning over 50 years. Clark Wine Center is located in Pampanga Clark Freeport Zone adjacent to Angeles City, just 25 minutes from Subic and 45 minutes from Manila.

Things to do in Clark Philippines and Pampanga: do a little wine shopping at the famous wine shop outside of Manila called Clark Wine Center. One of the favorite places to visit in Pampanga Clark Freeport is the white building along M A Roxas highway of Clark which houses over 2000 selections of fine vintage wines. The Clark Wine Center is one of the places to visit, a tourist spot and a good shopping place for those staying in Angeles City, Subic or Clark Pampanga. It is lauded by food and wine lovers in Manila, Subic and Pampanga as the best wine shop outside Manila as well as a good place to buy wine in Pampanga.

Residents of Pampanga Angeles City, Subic, Tarlac and Clark Philippines know of this wine shop as one of the best places in Clark, a good night out place and simply the best place to hang out, enjoy some good wine with cheese on the roof deck with good atmosphere, or just relax and unwind with friends and family in a cool place. This wine shop in Clark Pampanga is recognized by many to be one of the best places to buy fine vintage wine in the Philippines. Located near Mimosa Leisure Estate surrounded by golf courses, resorts and a casino, this well known wine shop is frequently visited for its good selection of wine not available in Manila or Subic. Clark Wine Center is open 7 days a week from 10am to 8pm. Private dinners, wine tastings and group gatherings can be organized by advanced reservation.

Foodies and wine lovers travel north from Manila to wine and dine at Philippines’ best fine dining restaurant in Pampanga Clark Freeport worth the 60-minutes drive for a memorable evening of good food with vintage wine at Yats Restaurant & Wine Bar. Most guests would stop by this famous wine shop called Clark Wine Center to bring home a few good bottles of fine vintage wine also. Other visitors may find the wine selections in some of the restaurants in Angeles City Pampanga to be less than interesting, so they stop by this wine shop near Angeles City Pampanga Clark Philippines, buy some good wines and bring these bottles of good vintage wines to the restaurants so they can enjoy the dinner.

Wines from Burgundy, Bordeaux, Rhone, Loire, Spain, Portugal, Germany, Austria, Alsace, USA, Australia, New Zealand, Italy, South Africa, Chile and Argentina etc. are well represented in this Clark Wine Shop which is lauded by wine and food lovers from Manila and tourists from abroad as the best place to buy wine in Pampanga.

This is one of the frequently visited places for wine lovers from Manila and Angeles City to buy wines in Pampanga.

http://www.ClarkWineCenter.com

Getting to this wine shop in Pampanga Angeles City Clark Freeport Zone Philippines from Manila
Getting to the Clark Wine Center wine shop from Manila is quite simple: after entering Clark Freeport from Dau and Angeles City, proceed straight along the main highway M A Roxas. Clark Wine Center is the stand-along white building on the right, at the corner A Bonifacio Ave. From the Clark International Airport DMIA, ask the taxi to drive towards the entrance of Clark going to Angeles City. From Mimosa, just proceed towards the exit of Clark and this wine shop is on the opposite side of the main road M A Roxas.

Best place to buy wine in Clark Pampanga outside Manila near Subic and Angeles City Philippines is Clark Wine Center.

Click here to contact Clark Wine Center in Clark Pampanga for inquiries and orders.

Yats Leisure Philippines

Clark Wine Center
Bldg 6460 Clark Observatory Building
Manuel A. Roxas Highway corner A Bonifacio Ave,
Angeles Clark Freeport Zone, Pampanga 2023

Tel: 0922-870-5173 0917-826-8790 (ask for Ana Fe)

Wine@Yats-International.com

YATS Wine Cellars
Manila Sales Office
3003C East Tower, Phil Stock Exchange Center,
Exchange Road, Ortigas Centger,
Metro Manila, Philippines 1605

Tel: (632) 637-5019 0917-540-3626 ask for Rea or Chay

Log on to this web site for more information about Yats Wine Cellars as the leading wine importer and wine supplier in the Philippines:

ats Wine Cellars Leading Wine Supplier in Philippines

Wedding couples looking for wedding reception venues and beach wedding venues can log on to this Philippines Wedding Venue web site for free information and assistance:

http://www.PhilippinesWeddingVenue.com

While in Clark, it might be a good idea to enjoy an evening of wine-and-dine in the fine dining Yats Restaurant and Wine Bar that features an award winning 2700-line wine list. Highly recommended fine dining restaurant in Manila for special occasion is Yats Restaurant & Wine Lounge located in the famous Mimosa Leisure Estate in Clark Pampanga. Situated near this popular restaurant in Clark is the Mimosa Golf Course as well as the Mimosa Clark Casino. This top rated restaurant near Angeles City Pampanga in Clark Philippines is frequently used for private parties and corporate functions such as board meetings and other gatherings. It is located in Mimosa Leisure Estate of Clark Freeport Zone. For more information, visit http://www.YatsRestaurant.com

YATS Leisure Philippines is a developer and operator of clubs, resorts and high-class restaurants and wine shops in Clark Angeles Philippines http://www.YatsLeisure.com

Looking for famous tourists spots, places to visit and see, relax and unwind in Clark, Pampanga, Philippines? You may want to check out these sites also:

http://www.LondonPubClark.com

Besides good restaurants to wine and dine near Manila, Subic or in Angeles City Pampanga, Clark Philippines, those requiring assistance for hotel and resort bookings in Clark, Pampanga, Philippines may log on to http://www.HotelClarkPhilippines.com for more information and reservations.

The lifestyle in Clark Pampanga is quite unique. For more information about shopping, sports, golf, leisure, hotel accommodation, where to see and visit, what to do, where to wine and dine and good places to hang out, relax, have a drink with friends, child-friendly establishments, log on to
http://www.ClarkPhilippines.com

Wine lovers looking for a special bottle or something that is of great value and special discounts might log on to this web site to shop for fine vintage wines
http://www.YatsWineCellars.com

Those visitors who plan to relax and unwind in Angeles City, Subic, Pampanga, Clark Philippines might make an effort to book a room at the famous beach and lake resort Clearwater Resort & Country Club. This famous hotel in Clark Pampanga is frequently visited by families with children looking for a good place in Clark to see, a good holiday destination for the family to relax and unwind in the beautiful outdoor facilities. For more information, log on to
www.ClearwaterPhilippines.com

TRAILER TWO

Tourists and residents of Manila travel out of town to the north on a short getaway look for the best place in Clark to buy some fine vintage wine to bring home after their holidays and vacations. Many find a top rated wine shop called Clark Wine Center to be an exciting place to do some shopping in Clark Pampanga. This famous wine shop is highly recommended for visitors going to Clark Pampanga to drink good wine, relax and unwind with friends and families. Clark Wine Center is also lauded by wine and food lovers from Manila and tourists from abroad as the best place to buy wine in Pampanga.

This frequently visited wine shop outside Manila is known by tourist and visitors to Pampanga, Angeles city, Subic and Clark Philippines as a cool place to hang out in Clark. Many attend the regular wine tasting held either outdoor on the roof deck or in indoor on the second floor above the wine shop. The place has good atmosphere for a private wine tasting party or a small night out gatherings for business or social event. Clark Wine Center is lauded by food and wine lovers in Manila, Subic and Pampanga as the best wine shop outside Manila as well as a good place to buy wine in Pampanga.

Tourists and visitors staying in Angeles City, Tarlac, Baguio, Subic and Pampanga sometimes wonder what are the things to do in Clark Philippines and Pampanga? Frequent visitors to Pampanga discover that it is fun to do a little wine shopping at the famous wine shop outside of Manila called Clark Wine Center. One of the favorite places to visit in Pampanga Clark Freeport is the white building along M A Roxas highway of Clark which houses over 2000 selections of fine vintage wines. The Clark Wine Center is one of the places to visit, a tourist spot and a good shopping place for those staying in Angeles City, Subic or Clark Pampanga.

Leading Philippines Wine Supplier Yats Wine Cellars, leading supplier of fine wines in Philippines with outlets in Angeles City, Subic Freeport and Manila Philippines has been not only a wine shop for fine wines covering all major wine regions but also a source of reliable and useful information about wine, wine appreciation, wine accessories, wine and health, food and wine pairing and all other matters relating to wine and its appreciation. This Philippines Clark Freeport based Wine Supplier and Wine Shop frequently holds public wine tasting events in Pampanga Clark Freeport Zone, Angeles City, Subic Bay area, Makati, Fort Bonifacio and other areas in Philippines capital city Manila. Private Wine events such as private wine tasting and private wine dinners are also designed and organized for private clientele for their wine loving guests.

Log on to this web site for more information about Yats Wine Cellars as the leading wine importer and wine supplier in the Philippines:

ats Wine Cellars Leading Wine Supplier in Philippines

Wine Catering is a unique product of Yats Wine Cellars, created back in 2005 in response to a growing demand for private wine parties in Manila, Cebu, Subic, Angeles Clark Philippines.

Chateau Lafite-Rothschild is the most revered wine in China and many other parts of Asia. The best wine shop in Asia to buy older vintages of Chateau Lafite is Yats Wine Cellars located in Clark Philippines. Aside from Lafite, visitors can buy other fine wines at this wine shop in Clark Pampanga such as Latour, Mouton-Rothschild, Haut-Brion and Margaux. Excellent Burgundy wines like Chambertin, Vougeot, Musigny, Bonnes Mares, Pommard, Meursault, Chambertin, Vosne Romanee, Romanee Conti, La Tache and Romanee St. Vivant can be found here.

Yats Wine Cellars can be reached at their Clark Wine Center Philippines wine shop located on the main highway M A Roxas of Pampanga Clark Freeport Zone or their sales office in Ortigas Centre, Metro Manila. Here is the contact information:

http://www.ClarkWineCenter.com

Best place to buy wine in Clark Pampanga outside Manila near Subic and Angeles City Philippines is Clark Wine Center.

Click here to contact Clark Wine Center in Clark Pampanga for inquiries and orders.

Clark Wine Center

Yats Leisure Philippines

Bldg 6460 Clark Observatory Building
Manuel A. Roxas Highway corner A Bonifacio Ave,
Angeles Clark Freeport Zone, Pampanga 2023
0922-870-5173 0917-826-8790 (ask for Ana Fe)

Wine@Yats-International.com

YATS Wine Cellars
Manila Sales Office
3003C East Tower, Phil Stock Exchange Center,
Exchange Rd Ortigas Metro Manila, Philippines 1605
(632) 637-5019 0917-520-4393 ask for Rea or Chay

Log on to this web site for more information about Yats Wine Cellars as the leading wine importer and wine supplier in the Philippines:

ats Wine Cellars Leading Wine Supplier in Philippines

Wedding couples looking for wedding reception venues and beach wedding venues can log on to this Philippines Wedding Venue web site for free information and assistance:

http://www.PhilippinesWeddingVenue.com

YATS Leisure Philippines is a developer and operator of clubs, resorts and high-class restaurants and wine shops in Clark Angeles Philippines http://www.YatsLeisure.com

Looking for famous tourists spots, places to visit and see, relax and unwind in Clark, Pampanga, Philippines? You may want to check out these sites also:

http://www.LondonPubClark.com

Wine lovers looking for a special bottle or something that is of great value and special discounts might log on to this web site to shop for fine vintage wines
http://www.YatsWineCellars.com

Buy wine gift baskets in Pampanga from leading wine supplier in Philippines.
Good white wines that available at the wine shops in Manila and Pampanga include Puligny Montrachet, Chassagne Montrachet, Pouilly Fuisse, Corton Charlemagne, Montrachet, Batard Montrachet and Beaune. This makes it easy and convenient for wine lovers to buy wine in Manila. They are also great wines to include in wine gift baskets for delivery in the Philippines. Manila wine and food lovers looking for things to do in Pampanga and Manila can consider attending one of these wine events. Leading Philippines wine supplier and wine importer Yats Wine Cellars frequently hold public wine tasting in Clark, Pampanga and Manila. Even beginners can have a lot of fun attending these public wine tastings held by Yats. Participants enjoy good wine, learn some more about fine vintage wines and meet new friends during these wine tasting events of Yats Wine Cellars held in Manila and Pampanga.

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