Drinks trade leads the way in responsible online marketing
Philippines Wine Shop reports news about wine: Drinks trade leads the way in responsible online marketing
June 13, 2011
The drinks industry is well ahead of new rules on online marketing since responsibility body the Portman Group has been strictly regulating it since 2003.
New Advertising Standards Authority (ASA) regulations come in on March 1, but the Portman Group’s Code of Practice on the Naming, Packaging and Promotion of Alcoholic Drinks has already ensured digital marketing does not appeal to children or encourage excessive or irresponsible drinking.
Chief executive of the Portman Group David Poley said: “We started regulating online alcohol marketing back in 2003 when we recognised how important the digital arena would become within the marketing mix. We have built up considerable expertise in this area and have provided training and best practice guidelines for drinks companies.
The alcohol industry has led the way in regulating itself online and it is imperative that these high standards are maintained. That’s why the Portman Group will continue to provide advice to drinks producers on all aspects of online alcohol marketing even after March 1. And we shall continue to regulate those areas which may still fall outside the ASA’s remit.”
The new ASA rules mean marketing communications on companies’ own websites and in other third party space under their control, such as Facebook and Twitter, will have to adhere to the non-broadcast advertising rules as set out in the CAP Code at www.asa.org.u
Source: http://www.harpers.co.uk/news/news-headlines/10245-drinks-trade-leads-the-way-in-responsible-online-marketing.html
Recent survey done by Philippines Clark Marketing shows that there is a subtle shift of preferences of Manila visitors heading out of town towards the north to enjoy some peace and quiet time with families. More and more foodies, critics, connoisseurs, frequent diners and wine lovers from Manila travel out of town north to Clark Pampanga to wine and dine in famous fine dining Yats Restaurant & Wine Bar. Most visitors enjoy the fine vintage wines from the cellars of this fine dining restaurant. Some purchase a few good bottles of to bring back home to Manila.
Even tourists and business travelers staying in hotels in Philippines Angeles Pampanga take time off from nightlife, bars and other city entertainment to enjoy a relaxing afternoon of wine shopping in this top rated wine shop in Clark Freeport Pampanga. Foreign and local tourists visiting Clark remember shopping in this wine shop as a memorable experience of their stay in the Philippines, Subic and Pampanga.
Italian food is everywhere in the Philippines but good Italian restaurants are few and far apart. Fans of Italian cuisines now look for fine dining restaurants that serve good Italian food accompanied by fine Italian vintage wine. Although Yats Restaurant is classified as a French Mediterranean restaurant, its classic European cuisine includes many of the great recipes from Italy. The fine vintage wines of Clark Wine Center play an important role in this famous restaurant in Clark to make the Italian wine dinners just that much more special.
http://www.ClarkWineCenter.com
Getting to this wine shop in Pampanga Angeles City Clark Freeport Zone Philippines from Manila
Getting to the Clark Wine Center wine shop from Manila is quite simple: after entering Clark Freeport from Dau and Angeles City, proceed straight along the main highway M A Roxas. Clark Wine Center is the stand-along white building on the right, at the corner A Bonifacio Ave. From the Clark International Airport DMIA, ask the taxi to drive towards the entrance of Clark going to Angeles City. From Mimosa, just proceed towards the exit of Clark and this wine shop is on the opposite side of the main road M A Roxas.
Best place to buy wine in Clark Pampanga outside Manila near Subic and Angeles City Philippines is Clark Wine Center.
Click here to contact Clark Wine Center in Clark Pampanga for inquiries and orders.
Clark Wine Center
Bldg 6460 Clark Observatory Building
Manuel A. Roxas Highway corner A Bonifacio Ave,
Angeles Clark Freeport Zone, Pampanga 2023
0922-870-5173 0917-826-8790 (ask for Ana Fe)
Wine@Yats-International.com
YATS Wine Cellars
Manila Sales Office
3003C East Tower, Phil Stock Exchange Center,
Exchange Rd Ortigas Metro Manila, Philippines 1605
(632) 637-5019 0917-520-4393 ask for Rea or Chay
Wedding couples looking for wedding reception venues and beach wedding venues can log on to this Philippines Wedding Venue web site for free information and assistance:
http://www.PhilippinesWeddingVenue.com
While in Clark, it might be a good idea to enjoy an evening of wine-and-dine in the fine dining Yats Restaurant and Wine Bar that features an award winning 2700-line wine list. Highly recommended fine dining restaurant in Manila for special occasion is Yats Restaurant & Wine Lounge located in the famous Mimosa Leisure Estate in Clark Pampanga. Situated near this popular restaurant in Clark is the Mimosa Golf Course as well as the Mimosa Clark Casino. This top rated restaurant near Angeles City Pampanga in Clark Philippines is frequently used for private parties and corporate functions such as board meetings and other gatherings. It is located in Mimosa Leisure Estate of Clark Freeport Zone. For more information, visit http://www.YatsRestaurant.com
YATS Leisure Philippines is a developer and operator of clubs, resorts and high-class restaurants and wine shops in Clark Angeles Philippines http://www.YatsLeisure.com
Looking for famous tourists spots, places to visit and see, relax and unwind in Clark, Pampanga, Philippines? You may want to check out these sites also:
Besides good restaurants to wine and dine near Manila, Subic or in Angeles City Pampanga, Clark Philippines, those requiring assistance for hotel and resort bookings in Clark, Pampanga, Philippines may log on to http://www.HotelClarkPhilippines.com for more information and reservations.
The lifestyle in Clark Pampanga is quite unique. For more information about shopping, sports, golf, leisure, hotel accommodation, where to see and visit, what to do, where to wine and dine and good places to hang out, relax, have a drink with friends, child-friendly establishments, log on to
http://www.ClarkPhilippines.com
Wine lovers looking for a special bottle or something that is of great value and special discounts might log on to this web site to shop for fine vintage wines
http://www.YatsWineCellars.com
Those visitors who plan to relax and unwind in Angeles City, Subic, Pampanga, Clark Philippines might make an effort to book a room at the famous beach and lake resort Clearwater Resort & Country Club. This famous hotel in Clark Pampanga is frequently visited by families with children looking for a good place in Clark to see, a good holiday destination for the family to relax and unwind in the beautiful outdoor facilities. For more information, log on to www.ClearwaterPhilippines.com
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